Creatively Solving Complex Design Challenges
I’m Solyana Tafesse, a Senior User Experience Designer based in the DC Metro Area. I craft end-to-end platform experiences for enterprise clients, transforming intricate problems into streamlined solutions. Let’s elevate your project together!


4
Platform
Certifications
21
Design
projects
Years
Design Experience
7+
millions use my designs






Highlighted Projects
Experience Cloud Customer Portal
Spearheaded UX design and research efforts for a Salesforce implementation, driving the project from a pilot program to a successful product launch. The design of the end-to-end portal experience, informed by user research and iterative prototypes resulting in a 93% user satisfaction rate.
Led the strategic redesign of a critical transaction screen flow experience, transforming an outdated process into an intelligent, guided experience. Leveraged heuristic assessments and user research to cut cognitive load, reduce errors, and empower customer service agents to deliver efficient and accurate service.
Service Cloud CSR Hub Experience


Testimonials
"Solyana Tafesse continues to be our UI/UX super hero - making the client and their customers love the Salesforce experience."
-J. Glatz, Senior Manager
"Solyana has a talent for translating complex information into intuitive, user-centered design solutions that make an impact. Her empathy for the veteran community and understanding of user needs were critical in developing appealing and functional solutions for the VA."
- A. Loftis, Design Manager
“Solyana is beyond splendid to work with. She’s highly engaged, brings thoughtful design solutions and deeply understands the business needs. Her energy encourages team collaboration in a fun and inclusive way, making the entire process feel smooth and purposeful.”
- M.Tuano, Senior Business Analyst



